Zoom‘s founder Eric Yuan migrated to the United states to work in tech. As an engineer, he previously worked with Webex communication developing their video conferencing software before Cisco acquired Webex in 2007.

Webex’s had deficiencies which included unstable connectivity, audio and video lag time, this was frustrating for end users, But Yuan had set out to solve that.

Building a formidable team:
In an interview with Forbes, Yuan recalls that close to 40 engineers left with him to pursue the goal of creating an easy to use video conferencing app.

Addressing customer pain point:
He took all the problems experienced on Webex and aimed to create a video conferencing software to solve them, and this became his obsession.

Value Proposition:
Zoom provided a lot in exchange for very little, with its 3 in 1 package – HD, video conferencing, mobility and web meetings for $9.99 which was cheaper than other options.

Committed to Improving video:
Zoom was created with a video first mentality, other companies like Skype created audio first and then adjusted to video.

Exceptional Customer service:
Zoom understands what the customer wants and its technology and customer service satisfy them better than competitors do.

Mediaworks is the video Production company with expertise in live event production and Live streaming. Our solution (Zoom Livestreaming) is designed for corporate or individual events in Lagos, Abuja and all around Nigeria. Livestreaming video production over zoom meeting is a competence we have built over the years. We will be happy to help you livestream your event on Zoom. Please feel free to give us a call (+234-8032247177)

Leave a Reply